SAY YES
Public Relations Agency

Say Yes is an agency located in Poland that specializes in Public Relations. The agency is owned by an energetic and innovative entrepreneur Marta Belkiewicz. Marta had previously hired a creative agency to handle her branding, but unfortunately, they were unable to meet her expectations. Marta came to me for a rebrand to help her move from being perceived as a typical PR agency, towards a vibrant brand that stood out against the competition. The idea for the logo was to be modern, minimalist, and emphasize the company’s friendly yet professional character. Following that, I thought about the color scheme chosen by the previous agency, and I wondered, if dark blue was the best choice for an energetic PR agency specializing in serving small and medium businesses, and targeting younger demographic. I recommended orange, since it symbolizes energy and change, as well as creativity, optimism and warmth. Also, the orange color would help the company to stand out from the competitors. I used Century Gothic font, because it’s clean and modern, and it reflected the character of the agency.
The branding package covers logo, logo animation, packaging, branded materials, stationary and Instagram posts.